SmartCRM: Revenue intelligence layer
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Revenue intelligence layer

SmartCRM

An AI layer that turns an existing CRM from a system of record into a prioritized system of action.

AutonomousPlatformInfrastructure

The brief

Built around the hard part.

01

The difficult problem

Stale records, thin notes and manual updates obscured deal quality and consumed selling time.

02

The intelligence built

Bidirectional enrichment, interaction summaries, intent scoring and next-best-action recommendations update each record.

SectorCommerce & Growth

System architecture

How the system works.

The model is one layer. The value comes from connecting inputs, intelligence and production action as one accountable system.

  1. 01

    Interaction ingestion

    Acquire and structure the operating signal.

  2. 02

    Scoring and recommendation

    Transform it through the model, rules and control layer.

  3. 03

    Bidirectional CRM sync

    Deliver a decision, artifact or action into production.

In production

Where it runs.

Deployment

Integrated with Salesforce, HubSpot or Zoho rather than replacing them.

What it changes

Representatives and managers work from current, evidence-grounded deal state.

Production stack

  • CRM APIs
  • Python
  • FastAPI
  • PostgreSQL
  • Kafka
  • Next.js